Archive for the ‘Book Reviews’ Category

Another Recommended Book: The Customer Delight Principle

Wednesday, November 19th, 2008
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Another Recommended Book: The 4Cs of Truth in Communications

Thursday, October 16th, 2008
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Another Recommended Book: Zentrepreneurism by Allan Holender

Tuesday, September 16th, 2008
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Another Recommended Book: Ethical Markets by Hazel Henderson

Friday, August 15th, 2008
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Another Recommended Book: All Marketers Are Liars

Monday, June 16th, 2008
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Another Recommended Book: Truth: The New Rules

Tuesday, May 13th, 2008
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Another (Highly) Recommended Book: The Speed of Trust

Wednesday, April 16th, 2008
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Another Recommended Book: Growing Local Value

Friday, March 14th, 2008
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Ally Relationships (recommended book)

Friday, February 15th, 2008
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Review: Made to Stick

Tuesday, January 15th, 2008
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Note: As is the case for most professional reviewers, many of the books I review on this site have been provided by the publisher or author, at no cost to me. I've also reviewed books that I bought, because they were worthy of your time. And I've also received dozens of review copies at no charge that do not get reviewed, either because they are not worthy or because they don't meet the subject criteria for this column, or simply because I haven't gotten around to them yet, since I only review one book per month. I have far more books in my office than I will ever read, and the receipt of a free book does not affect my review.