Friends Who Want to Help, September 2009

Can you profit with social media and still keep it to just 15 minutes a day?
 Join me as I interview George Kao, the best social media trainer I’ve ever encountered (and I’ve tried quite a few), as he explains how to maximize your benefit and minimize your time on Facebook, LinkedIn, and Twitter. No charge for the live call, but the replay will cost $60. So join us for the live call Tuesday Sept 22, 5 pm ET/2 pm PT and pay nothing. http://georgekao.com/922s

Dr. Mani’s New Book Benefits Child Heart Patients
Remember my friend Dr. Mani Sivasubramanian, India-based pediatric cardiac surgeon, e-book author, and Internet entrepreneur? He’s about to release his first physical book: Think, Write & Retire!–and all profits will go to funding heart surgery for needy children. Writing with a clear “storytelling” voice, he provides quite a bit of easy-to-digest information aimed at people getting started in the infopreneuring business. Other endorses include Mark Joyner, Terry Dean, Carrie Wilkerson (”the barefoot entrepreneur”) and Joel Comm. Release date is August 25, and you can sign up to be notified at http://ezinemarketingcenter.com/book/twr/launch.htm
Tipping the Point is a quick-start guide to viral marketing, using integrity and ethics–and incorporating many examples.  In fact, there’s so much good stuff that I took the very unusual step of becoming a dealer and putting it up for download on my own cart. And let me tell you, something has to be really good for me to do that. I still can’t believe he only wants $9.95 for this!  Please click here to get your own copy, and yes, I do benefit financially (a little, anyhow) from your purchase.  http://shelhorowitz.com/go/tippingthepoint/

Author 101 University
Rick Frishman is doing another Author101 University, Oct 30 & 31 in Las Vegas. He writes:

  • MARK VICTOR HANSEN will teach you how to sell gazillions of books.
  • BRENDON BURCHARD will teach you how to get partners to give you money.
  • MARY GLENN from McGraw Hill will teach you about publishing.
  • ALEX CARROLL will teach you about radio publicity.
  • DAVID HANCOCK will teach you about publishing.
  • RICK FRISHMAN will teach you about publicity and publishing.

Mark Joyner asks, “How can you add some creative juice to get people’s attention and stand out in this over-saturated marketing world we live in?”  Maybe this video will give you some ideas? Especially if you’ve ever been interested in exploring affiliate programs.  http://www.simpleology.com/p/onlineaffiliateincome/prinprofit/

Jim Donovan, author of several bestselling books on having a happier life (and a long-time friend and occasional co-panelist), wants you to have a happy middle-aged and elder life. He writes, “If you didn’t know when you were born, how old would you be?”  Are you ageless – full of energy and ready to go – no matter what your birth certificate says? Or does the prospect of aging leave you deeply concerned about what lies ahead?  The rest of your life can be the best of your life: http://www.BestLifeBook.com

Two new no-cost offerings from The Blog Squad, known for their high-content programs:
Get the Best Out of Your Blog – Free 5-Part Video Course: http://www.kickstartcart.com/app/?Clk=3217930
Quality Blog Traffic – Free Audio Program: http://www.kickstartcart.com/app/?Clk=3217931

A Search Tool That’s Better than Google?
How about one that delivers your choice of results from Google, Yahoo, MSN, Yelp, Wikipedia and various other places–and displays results before you even click? Try it yourself at http://frugalmarketing.com/search.shtml#web — click where it says “Say Hello to Search 2.0? and start typing your query. You might want to bookmark this page, which also allows you to search all of my dozen-plus sites at once and even provides tips to help you find exactly what you want in any search (people have thanked me quite a few times for this little tipsheet).

Judith and Jim’s “Bridging Heart and Marketing III (BH&M III) – the Soft Sell Virtual Conference,” October 8-18, online from anywhere in the world. The conference motto is “Marketing with Consciousness and Conscience.” Judith and Jim are the authors of The Heart of Marketing: Love Your Customers and They Will Love You Back, which I reviewed a few months ago at http://frugalmarketing.com/newsletters/2009/04/15/another-recommended-book-the-heart-of-marketing/ Learn more at http://www.1shoppingcart.com/app/?Clk=3221681

Some of the opportunities mentioned may pay commissions. If you’d like to know if a particular program is commissionable, you’re welcome to ask us.

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Note: As is the case for most professional reviewers, many of the books I review on this site have been provided by the publisher or author, at no cost to me. I've also reviewed books that I bought, because they were worthy of your time. And I've also received dozens of review copies at no charge that do not get reviewed, either because they are not worthy or because they don't meet the subject criteria for this column, or simply because I haven't gotten around to them yet, since I only review one book per month. I have far more books in my office than I will ever read, and the receipt of a free book does not affect my review.