Frugal Marketing Tip, June 2009

–> Match Message, Medium, and Audience
Match Message, Medium, and Audience–if you want your marketing to succeed.  That sounds simple, but what does it actually mean? (Click here to continue reading.)

–> In these tough times, I want to do my part. I’ve just released some things to save you money: A brand new e-book called Painless Green: 111 Tips to Help the Environment, Lower Your Carbon Footprint, Cut Your Budget, and Improve Your Quality of Life—With No Negative Impact on Your Lifestylehttp://www.painlessgreenbook.com – and a website where you can get that e-book and all my books at a discount: http://www.RecessionBusterBooks.com

–> Become a Published Author! Join Get Your Book Done: Shel Horowitz’s Ethical Expert Publishing Program 12-week coaching program covering how you can position  yourself as an ethical expert, nine reasons you need a book, and the many steps you need to finish and publish your book, seven different publishing models, 18 crucial things to know if you’re launching your own publishing company, and more. Seating is limited to 30 seats at the Silver level, and just five seats at the Platinum level, which includes three private coaching sessions. Click here for more information


–> Which of Shel’s Books is Right for You?

–> New on the Sites, June 2009

–> Administrative Information
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Published monthly since May, 1997 by Shel Horowitz
16 Barstow Lane, Hadley, MA 01035 USA
413/586-2388

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Note: As is the case for most professional reviewers, many of the books I review on this site have been provided by the publisher or author, at no cost to me. I've also reviewed books that I bought, because they were worthy of your time. And I've also received dozens of review copies at no charge that do not get reviewed, either because they are not worthy or because they don't meet the subject criteria for this column, or simply because I haven't gotten around to them yet, since I only review one book per month. I have far more books in my office than I will ever read, and the receipt of a free book does not affect my review.