Hear and Meet Shel, December 08

Thursday, December 11, 1:00 p.m,. ET/10 a.m. PT - Cross-Marketing: How to Turn Competitors and Complementary Businesses Into Partners Webinar for http://www.youspeakeasy.com

Friday, December 12th, I am the featured Inspirational Luminary on InspireMeToday.com. InspireMeToday.com is a website that provides the best inspiration daily, each day from a different Luminary from the fields of empowerment, health, business, family, loving relationships and more. You’ll enjoy reading my my personal 500-word text of the best things I’ve learned in life, as well as the 30-minute interview with me by Gail Lynne Goodwin. There’s normally a fee, but as my gift to you, just click here to access the inspiration for free!

Thursday, December 18, 9 p.m. ET/6 p.m. PT – Book Marketing: Radio Interview with Dr. Charlotte Thompson, http://internetvoicesradio.com/Arch-DrCharlotte.htm

Friday, December 19, guest blogger for Logoworks. “Green Principles as a Success Strategy” (don’t have the link yet, sorry)

Friday, December 19, 5:30 p.m. – Western Mass. Tweetup, The dirty Truth, Main Street, Northampton

Principled Profit: The Good Business Radio Show, alternate Mondays, 4 p.m. Eastern, over http://www.valleyfreeradio.org (in the Northampton, MA area, 103.3 FM). 12/15, Loretta Gregorie, 10,000 Villages; 12/29, First Night Northampton

Replay of my book marketing teleseminar for HappyAbout.com at http://happyabout.info/hidden/HappyAbout-MarketingTeleseminar03-ShelHorowitz.wav, which covered
1) Your web presence
2) Online community participation
3) 4-5-day Amazon Push
4) Various techniques to drive book sales

And if you want to plan ahead… I’m doing another teleseminar for Gail Richards of AuthorSmart on book marketing, February 10, and one on cost-effective direct mail for Lorman Educational, March 11. I’m speaking live at CAPA University in Hartford May 9. Details will follow, probably in January.

Replay of my Webinar, How Ethical Business Practices Can Drive Your Success, for B2B Power Exchange:

  • Why ethics makes your business stronger
  • What Johnson & Johnson understood about crisis management that Ford had no clue about
  • What the REAL Arthur Andersen would have thought of his company’s role in the Enron scandal

And plenty more: <a href=”http://www.b2bpowerexchange.net/video/video/show?id=2069901:Video:5206″>http://www.b2bpowerexchange.net/video/video/show?id=2069901:Video:5206</a>

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Note: As is the case for most professional reviewers, many of the books I review on this site have been provided by the publisher or author, at no cost to me. I've also reviewed books that I bought, because they were worthy of your time. And I've also received dozens of review copies at no charge that do not get reviewed, either because they are not worthy or because they don't meet the subject criteria for this column, or simply because I haven't gotten around to them yet, since I only review one book per month. I have far more books in my office than I will ever read, and the receipt of a free book does not affect my review.