Shel Horowitz’s Frugal Marketing Tip, August, 2008

–> SEO Copywriting, Part 1
What’s the biggest difference in writing copy for the Web versus writing for direct mail, printed ads, or other media? Simple–when writing for the Web, you have two very different audiences: the reader, of course, but also the robots that spider your site for Google and other search engines.

–> How to Get Grassroots Marketing for Half-Price
Over 300 pages of solid information on lowering your marketing cost, boosting your return

–> Friends and Colleagues Who Want to Help

  • Read Mark Joyner’s New Book For Free–A Year Before Publication
  • Train in Person with Jay Conrad Levinson, Founder of Guerrilla Marketing
  • Master speaking coach and media trainer TJ Walker is doing another program to train you as a professional speaker
  • Your Chance to be in the Movies

–> Hear and Meet Shel, August Through September 2008

–> Which of Shel’s Books is Right for You?

–> Latest Additions to the Websites

–> Administrative Information
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–> Don’t forget to play our games, at the top of any page on FrugalFun.com– no fees to play, prizes to win, and you help me continue to bring all this good information to you.

Published monthly since September, 2003 by Shel Horowitz
16 Barstow Lane, Hadley, MA 01035 USA
413/586-2388

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Note: As is the case for most professional reviewers, many of the books I review on this site have been provided by the publisher or author, at no cost to me. I've also reviewed books that I bought, because they were worthy of your time. And I've also received dozens of review copies at no charge that do not get reviewed, either because they are not worthy or because they don't meet the subject criteria for this column, or simply because I haven't gotten around to them yet, since I only review one book per month. I have far more books in my office than I will ever read, and the receipt of a free book does not affect my review.