Shel Horowitz’s Book Marketing Tip of the Month, March ’08, Is Posted for You

Here are all the URLs for this issue. Ah, how I miss the days when e-mail actually worked.

I FORGOT TO PUT THIS ONE IN THE E-MAIL VERSION: If you’d like to save money on PMA-U (formerly known as Publishers Marketing Association University),  register in March to save over $100 on the early bird rate. And use this link and code to take an extra $50 off the price. This seminar immediately preceding Book Expo America (May 27-29)  is a powerful learning experience for independent publishers. I’m not teaching this year but I will be attending (the Wednesday advanced track) and taking plenty of notes. Class descriptions at http://www.pma-online.org/pmau/2008/template.aspx.
Register at
http://www.pma-online.org/pmau/2008/registration.aspxUse Discount Code
PMAPU08
to save $50. Info: 310-372-2732, e-mail: info@pma-online.org

–> A Rare and Special Treat: Your Chance to Learn in a Small Group with the Inventor of Guerrilla Marketing, Jay Conrad Levinson–On the French Riviera

–> This Month’s Tip: Selling Books in Strange Places
Venues that you might not have thought about may be very successful.

–> A No-Cost Way to Connect with Reports Seeking Stories
My friend Peter Shankman, a very well-connected PR guy in NYC, has started a no-charge service called Help A Reporter Out. He sends queries from reporters a few times a day, and if there’s a good fit, you answer the journalist. And he gets some leads that never make it to Profnet/PR Leads. This should be a no-brainer. If you get one good lead in a year, it’s worth it. He has passed on leads from the NY Times and Washington Post, as well as lesser venues. Sign up at www.helpareporter.com

–>Friends Who Want to Give You Stuff
This link contains seven giveaways (three around frugal fun, four concerning frugal marketing), several of them time-sensitive\. Even if you usually ignore that part of the newsletter, I strongly recommend you look this batch over. Note to subscribers of Frugal Fun and Frugal Marketing Tips: a few changes since your newsletter was published
http://frugalmarketing.com/newsletters/2008/03/05/friends-and-colleagues-who-want-to-give-you-stuff/

–> Which of Shel’s Books is Right for You?
http://frugalmarketing.com/newsletters/2007/06/18/shels-award-winning-books-which-should-you-own/

–> Mark Joyner: Conversations with Bestsellers
This one you have to pay for. Internet marketing genius/bestselling author/philosopher of abundance and social change Mark Joyner has released a set of audio conversations with other bestselling authors on how to become one. Includes transcripts and various cool bonuses. http://snipurl.com/21s4r (yes, this is an affiliate link)

–> Hear and Meet Shel
http://frugalmarketing.com/newsletters/2008/01/06/hearmeet-shel-january-to-may-2008/

–> Latest Additions to the Websites
http://frugalmarketing.com/newsletters/2008/03/05/new-on-the-sites-march-2008/

–> Administrative Information
Subscribe, unsubscribe, back issues, etc.
http://frugalmarketing.com/newsletters/administrative-information

Published monthly since September, 2003 by Shel Horowitz
16 Barstow Lane, Hadley, MA 01035 USA
413/586-2388
http://www.grassrootsmarketingforauthors.com

http://www.frugalmarketing.com/shop.shtml

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Note: As is the case for most professional reviewers, many of the books I review on this site have been provided by the publisher or author, at no cost to me. I've also reviewed books that I bought, because they were worthy of your time. And I've also received dozens of review copies at no charge that do not get reviewed, either because they are not worthy or because they don't meet the subject criteria for this column, or simply because I haven't gotten around to them yet, since I only review one book per month. I have far more books in my office than I will ever read, and the receipt of a free book does not affect my review.